About Constant Contact
Constant Contact is an online marketing platform known for email marketing aimed at small businesses, non-profits and associations. Founded in 1995 and based in Massachusetts, it has a long history of helping organisations reach customers and members with newsletters and promotions.
Features and Tools
Its services include email campaigns, templates, contact management, event marketing, surveys, social media posting, landing pages and basic websites and ecommerce tools. The platform also provides automation for welcome series and reminders, reporting on opens and clicks, and AI-assisted content creation. Support options include online guides, training webinars and customer help by phone and chat.
Locations and Audience
Constant Contact is used mainly by small and local organisations in the United States and other countries, including retailers, restaurants, service providers, schools and charities. Plans vary by contact count and feature set, so organisations should check the details to see which tools are included in each plan.
Why Consider Constant Contact
Constant Contact is useful for organisations that want friendly support and guidance as they build their marketing. Its focus on small businesses and non-profits means templates and features are designed around common needs, such as event promotion, donations and customer announcements.
Getting Started
Getting started usually involves uploading a contact list, picking an email template and scheduling a first campaign. Constant Contact also provides coaching, webinars and support options that suit organisations new to online marketing and looking for practical help.